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	<title>The Gem Bank &#187; gemstone business</title>
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	<description>Colour is our Currency</description>
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		<title>The Gembank newsletter – November 2011</title>
		<link>http://www.thegembank.com/resources/blog/the-gembank-newsletter-november-2011?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=the-gembank-newsletter-november-2011</link>
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		<pubDate>Tue, 22 Nov 2011 23:02:34 +0000</pubDate>
		<dc:creator>Richard Haruni</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Newsletters]]></category>
		<category><![CDATA[gemstone business]]></category>
		<category><![CDATA[gemstone pricing]]></category>
		<category><![CDATA[jewellery fair]]></category>
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		<category><![CDATA[newsletter]]></category>

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		<description><![CDATA[As usual we have been very busy in the last few months. In September we took part in the Hong Kong Jewellery &#038; Gem Fair. The big shows play such an important role as an early indicator of diamond pricing trends; and as this is currently the world’s leading jewellery event, our participation means that we can assess the trade show and report back directly with you, keeping you abreast of all the latest industry news, jewellery fashion trends and gem pricing.]]></description>
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		<title>Driving Demand For Gemstones All Year Round</title>
		<link>http://www.thegembank.com/creativity/insights/driving-demand-for-gemstones-all-year-round?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=driving-demand-for-gemstones-all-year-round</link>
		<comments>http://www.thegembank.com/creativity/insights/driving-demand-for-gemstones-all-year-round#comments</comments>
		<pubDate>Mon, 19 Oct 2009 16:37:50 +0000</pubDate>
		<dc:creator>Richard Haruni</dc:creator>
				<category><![CDATA[Insights]]></category>
		<category><![CDATA[Newsletters]]></category>
		<category><![CDATA[business insights]]></category>
		<category><![CDATA[business startup]]></category>
		<category><![CDATA[business tips]]></category>
		<category><![CDATA[gemstone business]]></category>
		<category><![CDATA[gemstones]]></category>
		<category><![CDATA[jewellery]]></category>
		<category><![CDATA[jewellery business]]></category>

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		<description><![CDATA[It is a common characteristic of the gemstone and jewellery business that some times of year are far busier than others.  Christmas and Valentine’s Day are two of the biggest holidays, along with Mother’s Day.  These holidays offer plenty of opportunities to attract customers and increase sales, but that’s not enough to keep your small to medium size business afloat for the entire year.  What you need is to find a way to drive demand for gemstones all year round.
Something new for each month
Start by looking at the calendar year in a month by month way.  For each month, take a look at any holidays you might emphasise (even if they are small or specialised).  Build a plan around what you find, being creative in how you combine coloured gemstones...<br/><br/><a class="more-link" href="http://www.thegembank.com/creativity/insights/driving-demand-for-gemstones-all-year-round">Read more &#187;</a>]]></description>
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		<title>8 Facets From Richard Haruni</title>
		<link>http://www.thegembank.com/creativity/8facets/richards-top-tips?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=richards-top-tips</link>
		<comments>http://www.thegembank.com/creativity/8facets/richards-top-tips#comments</comments>
		<pubDate>Mon, 19 Oct 2009 12:10:50 +0000</pubDate>
		<dc:creator>Richard Haruni</dc:creator>
				<category><![CDATA[8 Facets]]></category>
		<category><![CDATA[General Business]]></category>
		<category><![CDATA[8 facets]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[business facets]]></category>
		<category><![CDATA[business startup]]></category>
		<category><![CDATA[business tips]]></category>
		<category><![CDATA[gemstone business]]></category>
		<category><![CDATA[gemstone jewellery]]></category>
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		<category><![CDATA[richard haruni]]></category>

		<guid isPermaLink="false">http://www.thegembank.com/?p=776</guid>
		<description><![CDATA[Do business with people you like. This is your life and you’re going to spend most of your life doing it.  You’re going to spend more time on it than you do with your partners and family and you’re going to spend more time here than you do awake at home. So make it enjoyable and that starts with working with people you enjoy doing business with.
Always have an idea of where you’re trying to go with something before you start out. Whether it’s a fully fledged business plan, or a rough idea sketched out on the back of an envelope, it’s always good to have an idea of where you want to go with the endeavour you start.  That way if you deviate, for better or worse, you will...<br/><br/><a class="more-link" href="http://www.thegembank.com/creativity/8facets/richards-top-tips">Read more &#187;</a>]]></description>
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